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WORKSHOP BLOCK 2

Making the Leap to Roasting with ChiSum Ngai

For many coffee businesses, roasting represents an exciting opportunity—but also a significant investment and operational shift. In this session, Coffee Project New York co-founder and CEO, ChiSum Ngai will share the story of how their company evolved from a respected multi-roaster café concept into a roasting company with its own identity and products. Learn what motivated the transition, the challenges and opportunities encountered along the way, and the key considerations involved in deciding whether roasting is the right next step for your business. Whether you’re actively considering roasting or simply curious about the process, this class offers valuable insights into one of the most significant growth decisions a coffee company can make.

Location: Hillside Commons

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